ePortfolio Part 4

This is the Electronic Portfolio Part 4 blog. It includes a video in which I analyze five ads offering different services to the same audience - the readers of The Economist, a renown international magazine. The purpose of this analysis is to identify different motivational appeals that advertisers use to sell different services to the same audience. Hopefully, I was able to see a story of success and life acheivement that The Economist may be telling through the ads it carefully selects for publication.